Honest & Transparent Ingredients
Toxin-Free
We tell our consumers the where, what, and how of our products, hiding no bad and exaggerating no good.
Good In, Good Out
Karma-Conscious
We believe that the things we do, good or bad, will come back to us. So that keeps us accountable.
At each step
Empowering Women
We use business to empower women: At every step of the supply chain, until it reaches your doorstep, we aim to empower women.
Environment First, Beauty Next
Eco Conscious
Beauty belongs first to the environment, and then to us. We use glass bottles & recyclable packaging minimising single use plastic & our carbon impact.
on your skin, in her life, and for the earth
No Miracles, Just Results
We don’t promise miracles. We practice them: small, daily choices that add up